The Week's Features
Towman hit on I-41 in Ashwaubenon, Wisconsin, Jan. 11.
Homemade wrecker promotes pride of ownership
Dual operating box, other features standout on new carrier
Author of book on towman highway memorials up for Viola Award
Tractor-trailer with an 80,000-lbs. concrete beam rolled-over
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American Towman Magazine Presents the Week in TowingJanuary 16 - January 22, 2019

A Real Eye-Catcher

0 9cfc4By George L. Nitti

A striking logo can go a long way in making or breaking the graphics on any tow truck. In the case of McGarvey Towing & Recovery of Saugus, Mass., their new logo design found on their 2016 16-ton Vulcan V30/Kenworth T270 is a winner. It makes a statement for its unique presentation and extra-large lettering.

"We wanted it to pop out on the highway, since we do a lot of work there," according to manager Joe Spinetto. "We wanted something large and flashy."

To carry out the vision, Spinetto turned to graphic designer Richard Miner of SignArt, Inc., located in nearby Malden and owned by Chris Spinney.

"We give our customers a few ideas of what we can do," Stinney said. "They wanted something flashy. Add the reflective lettering, and it lights up at night like nothing you've seen."

A modern design was forged with a compelling logo, sending this glowing design into the stratosphere. The eye-catching logo itself is worthy of study, with the "McGarvey" name nicely balanced against the slanted, scripted lettering of the word "Towing."

Another feature is the light-gray gradient found within the McGarvey name and its dark shadows that pop out against the old-school swooshes and curves set just behind the lettering. One is a maroon color that is a perfect complement to the gray lettering scheme.

Below the logo is the company motto, "Sudden Service Second to None," which helps further brand the company. The company name is also highlighted on the boom and the back where reflective hash marks are located.

"We do police towing and they think we're fast. They came up with those words," Spinetto stated.

Lastly, noteworthy is how it lights up at night. It glows for all to see on any dark evening.

"It's 100% reflective 3M lettering," said Spinetto. "and it's all decal. Wraps are very expensive and higher maintenance."

Brag @ TIW!
Should your truck be featured here? Send a few pics and your contact information to the editor at bdooley@towman.com. You might even be selected to go in print, too, in American Towman magazine!
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Old-School, Clean Look

0-billwarnerandsontowingandrecovery circleville wv04 copy 71ff2By George L. Nitti

There is nothing like a homemade wrecker to promote pride of ownership.

Family owned and operated Bill Warner & Son Towing and Recovery in Circleville, West Virginia, has, in part, thrived in the trucking and towing business through piecing together and building their own trucks.

One notable wrecker in their fleet is a 1997 Peterbilt 379 extended hood with a Century 9055 heavy-duty wrecker.

"We collected parts for several years before putting it together," said owner Bill Warner. "It was done in-house, drawing on three or four other trucks. When we started, we took it down to the bare frame. Then it took us seven months of sweat and blood to build it back up."

Winning third place in the Heavy Duty-Tandem Axle category at the 2018 American Towman Exposition Wrecker Pageant, the unit received attention for several outstanding features.

One includes its captivating and minimal paint schematic consisting of viper red and sable black. Those two main colors are brought together with a reflective vinyl gold stripe.

"It really lights up at night with that reflective lettering," Warner said. "I've always liked our colors of red and black. It gives it an old-school, clean look."

Clean is an understatement, as there are few graphics on the truck except lettering for the company name.

At night, lighting is another essential element that helps this unit get noticed.

"The glass lights all match and extend around the entire body of the truck," Warner said. "Behind the grille at the front of the wrecker are six strobe lights."

Its many customized components help it stand out. The brand new extended hood, the all-chrome grille, the reduced size of the sleeper and the extra compartment spaces help make this unit a winner.

"Even the backlights open up into a storage compartment," Warner said.

Although the time spent putting this wrecker together was long, Warner took great pride in building a road-worthy unit in-house.

"This is one of the best ones I've built," he said.

Brag @ TIW!
Should your truck be featured here? Send a few pics and your contact information to the editor at bdooley@towman.com . You might even be selected to go in print, too, in American Towman magazine.
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